Bill Belichick's girlfriend, Jordon Hudson, seems to be enjoying the football era of her life.
The 24-year-old former Bridgewater State University cheerleader and girlfriend of the UNC head football coach, 73, was all smiles as she stood on the sidelines of UNC's matchup against the University of Richmond on Saturday to support her boyfriend before kickoff.
Hudson channeled pop star Taylor Swift at the game, rocking a sweater that looked similar to the one the fiancee of Kansas City Chiefs tight end Travis Kelce wore in her "Look What You Made Me Do" music video.
Belichick's girlfriend paired the sweater, featuring a large tiger face on the front with the words "Blind For Love" across the front, with dark pants and a clear purse featuring Tar Heels blue straps and "Jordan" embroidered on the side.
For the second game in a row, Hudson stuffed her see-through bag with legal documents covered in highlighted markings. It's unclear what the documents said, but eagle eyed fans tried to determine the meaning in the words "false light" and "fraud," which were visible on the papers at the game where UNC beat Richmond 41-6.
Jordon Hudson Wears 'Blind For Love' Sweater on UNC's Sideline https://t.co/pgqY0GuSPf pic.twitter.com/0111p1y8Nj
— TMZ (@TMZ) September 14, 2025
MORE: Bill Belichick's girlfriend Jordon Hudson uses Taylor Swift to hype UNC Hulu show
In August, the ex cheerleader used the revenge anthem to announce that Belichick and the UNC Tar Heels football team landed a reality show on Hulu. Her clapback was likely a dig at her reported involvement in Belichick and NFL Film's "Hard Knocks: Offseason" deal falling apart earlier this year.
In a sassy post shared to Instagram on August 23, the Miss Maine USA pageant contestant included a photo of herself standing on the sidelines of the UNC football field blowing a kiss to her boyfriend and included Swift's infamous song.
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